It’s been a busy week in media while protests continue to rage in Cairo.   Lindsay Lohan continues on her path of self-destruction and awaits criminal charges for allegedly stealing a $2500 necklace, one of Charlie Sheen’s candy girls was arrested for a DUI, and Tom Hank’s son Chet aka Chet Haze is outright delusional  But all that drama was pushed to the gutter as Americans crowded the chip aisle, bought kegs of beer, and committed their attention to a mega sporting event.  Super Bowl XLV attracted 106 million pairs of eyeballs yesterday.

Whether you tuned in to cheer on the Packers battle it out against the Steelers to reclaim the Lombardi Trophy, didn’t care who won or lost but just wanted to see the commercials, or happened to notice that Christina Aguilera fumbled the lyrics of the “Star Spangled Banner.” Instead of singing “what so proudly we watched, at the twilight’s last reaming” instead of the correct words, “o’er the ramparts we watched, were so gallantly streaming.”  Whoops! No matter the reason the Super Bowl is the official reason to start drinking at 3:30 pm.

Or maybe you just tuned in to half time to enjoy a human light show courtesy of the Black Eyed Peas.  While many of the songs selected in their set were starving for a melody, the group tried to blend layers of vocal effects not suited for live performances throughout their remixed medley.   Slash of Guns and Roses certainly made up for the Black Eyed Peas’s gaudy electric costumes as he emerged from a portal below the stage playing the lead lick for “Sweet Child of Mine.”  For a moment I forgave Slash for insisting on wearing that ridiculous top hat.  Finally some rock and roll made it back to the Super Bowl.  I much preferred the Who, Paul McCartney, and Aerosmith over the BEP who even had two commercials promoting Chatter.com as computer animated baby versions of themselves.  I’m still trying determine precisely what Chatter is.

Talking Points:

- With 16 million views on Youtube the Volkswagen “Force” spot has scored online.  A six year old wearing a Darth Vadar costume attempts to summon the powers of the Force around the house without much success, until his father hits the remote start button on his new VW Jetta.  Mini Vadar then jumps back in complete and utter disbelief convinced of his science fiction powers.

- From football heroes to basketball egomaniacs, check out the new ad for “Unbreakable” the new fragrance from Khloe Kardashian and Lamar Odom.  This ad is so self-indulgent that it doesn’t even realize it’s a parody of celebrity.  It actually would have been perfect in “Zoolander.”

-Eminem stars in two Super Bowl commercials.  One promoting the “Motor City” and Chrysler vehicles and the other for Brisk.

- Media giant AOL has acquired the Huffington Post for $315 million and makes Huffington editor in chief of all content.  Does this mean that the Huffington Post will actually pay their writers for contributing original content? Or does the money go toward the expansion of corporate advertisements?

Now that it’s Monday and the best and worst commercials have been tabulated, we can view them again and again when we need a little pick-me-up during the work week.  Trust me, we’re gonna need it.